method

How We Work

We adapt our approach to your distinct culture

We bring you and your key partners into the change process early and often, partnering with you to dig deep, refine, and validate insights. We test, iterate, and turn ideas into action, all while reflecting in real-time and looking back to keep improving.

How We Partner

Engage

adapt

Disrupt

align

Engage

We learn what you need and how we can shape our work together in a way that supports your goals. Then, we engage with your technical experts, thinkers, doers, the outspoken voices, and the quiet contributors—and bring them along on the change. Through active participation, your change journey is reflective of the collective perspectives of those involved.

Disrupt

Let’s name what’s usually unsaid: change—big or small—will disrupt your existing routines, mindsets, and the way things are done. Pushback is part of the process, and not everyone will agree with your decisions, though we can create spaces for shared responsibility and a future where everyone participates.

Adapt

The perfect solution rarely comes first. Real progress—whether in innovation or change—takes courage to start, humility to learn, and the tenacity to adapt. This process often brings a mix of relief, discomfort, and encouragement as change unfolds. Staying adaptable helps us be responsive to shifting realities.

Align

Even the best ideas can stall without integration into your culture. Too often, plans are developed only to sit on a shelf, disconnected from day-to-day realities. This is where good intentions fall short. We take it a step further by defining ownership and clarifying how decisions are made to drive new behaviours, not just ideas.

repeat

Solutions start with a clear problem statement.

A brief insight that captures the way we work.

"If I had an hour to solve a problem, I’d spend 55 minutes thinking about the problem and 5 minutes thinking about solutions."

Albert Einstein, Theoretical Physicist

Real life is complex.

We work with a clear method, but we also recognize that real life is full of unexpected surprises. Models help guide us, but they’re just a starting point. We stay responsive and flexible, adapting to the shifting realities of your situation as they unfold.

"Essentially, all models are wrong. Some are useful."

George Box, Statistician

Change is visceral.

Change is felt before it’s understood. Its success depends on delivery, just as much as planning.

“Organizations are not machines - they are living systems. We must think less like mechanics and more like gardeners."

Margaret Wheatley, MANAGEMENT CONSULTANT & SPEAKER

We can’t change from inside the ‘fishbowl.’

Inside the fishbowl, you're immersed in your own routines, assumptions, and ways of seeing things. While we bring deep knowledge in engagement and group dynamics, our unique value lies in the fresh perspective we offer. We see you differently than you would see yourself and when paired with your expertise, we partner with you to build a more complete picture of the situation.

“The key to transformative change is to make the system see itself.”

C. Otto Scharmer, MIT Lecturer, Author, Action Researcher